Sales and Marketing Analyst –

General

Se necesita Sales and Marketing Analyst

Para:

We are a Córdoba-based company working on challenging global projects. We are looking for a Sales & Marketing Analyst with a passion for the sales and marketing industry. Candidate must possess a ''can-do'' attitude, have experience with managing multiple research projects, be adaptable to shifting priorities, be

able to work in a fast-paced, dynamic environment and have expertise in research analysis, social media marketing, SEO, and B2B digital marketing.

This is a great opportunity to work in a fast-paced, exciting and rewarding environment.

Job responsibilities:

• Develop and maintain sales analytics reports and dashboards

• Provide actionable insights that support data-driven results for the sales and marketing teams

• Work with various data tools with ability to quickly learn new tools and software

• Evaluate competitive data and industry trends

• Provide detailed information and analysis of events, marketing campaigns and sales promotions as they relate to retail sales

• Input sales information into various account data bases, manage product specs and new item on-line reports

• Create and coordinate end user surveys with research partners

• Ability to communicate the results of analyses in a clear and effective manner with sales, marketing, product development, and leadership teams to influence the overall strategy of the product

• Demonstrate strong organizational skills with attention to detail

• Communicate with outside sales reps to strategize and follow up on reporting

• Provide reporting and analytics on multiple stages of the pre-sales process

• Work closely with marketing, sales, project management, and professional services team to deliver SOWs, solution scope documents, and project plans to customers

• Maintain thorough understanding of Arktura’s products, services, and solutions including product licensing, pricing, internal processes and platforms for sales management, service fulfillment, product support, and licensing/billing

• Record activities and maintain current customer account information in Arktura’s Salesforce platform and utilize the platform as the system of record

• Measure, optimize and report on marketing campaigns and efforts using Google Analytics, HubSpot, and other necessary reporting tools

• Conduct research on various facets of the influencer marketing industry, at the guidance of the senior management

• Implement content marketing initiatives using reporting and analytics

Language skills:

• Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization.

• Excellent English verbal and English written communication skills

• Experience working collaboratively with product management, product marketing, professional services, and other internal/external stakeholders

Requirements:

• Bachelor’s degree in Marketing, business, statistics, or relevant field

• At least 3 years’ experience in Research, Data Analysis and Content Marketing

• A highly analytical, intellectual curiosity with proven track record in quantitative and qualitative analysis

• Proficiency with analytical tools, statistical packages, and basic data access

• Ability to work effectively with business, sales, and marketing partners to gather and meet the data needs of the business

• Proficiency with metrics to optimize content considering Sales and Data from various resources

• Proficiency in Excel, Google Analytics, Google Suite, CRM System, and MS Office

• A passion and a strong understanding of the industry and our business mission